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BRAND LEADERSHIP Technology in hardcover

SKU: 71386279233

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Description

in hardcover

cardiomyopathy

he finds vital passion again yielding to pity

EAN: 9780123853554

Number Of Pages: 808

BRAND LEADERSHIP Technology in hardcoverAuthor: David Aaker Brand: Simon & Schuster Edition: UK ed. Binding: Paperback Number Of Pages: 368 Release Date: 01 10 2009 model number: 9781847398352 Part Number: 9781847398352 Details: Management fads come and go in the blink of an eye, but branding is here to stay. Closely watched by the stock market and obsessed over by the biggest companies, brand identity is the one indisputable source of sustainable competitive advantage, the vital key to

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