During the last Rand Luxury event, I ran into the company Ploom, who made their appearance in the Val-Cave with their vape product, The Ploom PAX
An article published in 2000 in the journal Tobacco Control summarized the marketing shift to target women: Smoking had to be repositioned as not only respectable but sociable, fashionable, stylish, and feminine. Featuring attractive, slender women draped in high fashion became a marketing staple
Hesitation crushed me down with a mass of what-ifs
In January 2026, Philip Morris International presented to the FDA's Tobacco Products Scientific Advisory Committee, advocating for a claim that switching entirely to ZYN could lower the risk of six smoking-related diseases
During her time at WWW, she launched Go Sports, the publication's sports vertical, and published four (and counting) quarterly issues tied to the WNBA, Formula One, and more