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The scientists ultimately concluded, Using an e-cigarette in indoor environments may involuntarily expose nonusers to nicotine but not to toxic tobacco-specific combustion products. Research has indicated that, by itself, nicotine is relatively harmless and could even have therapeutic applications, so there may be no reason to run away from vapor clouds

The 95% safer estimate is a factoid: unreliable information repeated so often that it becomes accepted as fact, wrote the authors, including Thomas Eissenberg, Ph.D., co-director of the Center for the Study of Tobacco Products at Virginia Commonwealth University

It's All Gone Pete Tong (2004), after BBC radio disc jockey Pete Tong whose name is used in this context as rhyming slang for "wrong"

Additionally, the amendment plans to include these devices in the restrictions on tobacco advertising

This is due to the fact that small cigars were seen as safer than cigarettes by a large number of young people, specifically the ones who were of African descent