Rolex Datejust 'Linen' Desk This Reference 145

This Reference 145

and the impressive Omega Calibre 2500 Co-Axial chronometer automatic movement within

thanks in part to an innovative marketing campaign (conceived by Willy Breitling) that targeted pilots

The most-vibrant Omega Speedmaster advertisement showing a view of the Earth from the lunar surface

In the brand's early days

Rolex Datejust 'Linen' Desk This Reference 145We've said it over and over again the Datejust may just be the perfect watch. Coupling perfect proportions, simple dial layouts, and robust movements, Rolex's most prolific model is an icon of timekeeping that has been in continuous production for decades. Moreover, the Datejust is all the watch that just about any of us really need. With its famous fluted white gold bezel, the 1601 can be distinguished from its sister references of Datejust, the